How to respond to citizen interest from the communication of institutional science (Spanish)

A talk by Pablo Andrés Sánchez, Laura García Oviedo, Daniela Hirschfeld, Hans Huerto and Aleida Rueda
District Institute of Science, Biotechnology and Innovation in Health - IDCBIS, Balseiro Institute, Institut Pasteur de Montevideo, Council for Science and Technology (Concytec) and Mexican Network of Science Journalists (RedMPC)

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About this talk

Although communication from institutions is generally focused on dissemination and promotion, the arrival of science journalists to communication positions in scientific institutions (the so-called science press officers) has led to different strategies and ways of working where they’re able to put public interest as the main objective. In this panel, we will address the way in which four science journalists have implemented an innovative institutional communication office thanks to their journalistic training.

Pablo Andrés Sánchez

Social communicator of science District Institute of Science, Biotechnology, and Innovation in Health - IDCBIS

Laura García Oviedo

Head of the Institutional Communication and Press Area of the Balseiro Institute

Daniela Hirschfeld

Knight Science Journalism Fellow at MIT

Hans Huerto

Communications Specialist at the Council for Science and Technology (Concytec)

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